At Absa, we are committed to Shared Value which, for us, means having a positive impact on society and delivering shareholder value. Our Shared Value approach is business-led, cuts across all aspects of our bank’s operations, and reflects our ambition to become a purpose driven financial services organisation.

This philosophy informs our business strategy and our approach to corporate citizenship. Each area of our business actively participates in, and contributes to, implementation and delivery.

Our long term aim is to generate substantial social impact through our core business functions. This will enable us to significantly impact some of the key challenges facing South Africa.  

We have identified three strategic areas where we believe Absa can make a real difference to address these challenges:

Education & Skills development

Increase employment opportunities and sustainable livelihoods by enabling access to quality education.

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Enterprise Development

Enhance formation, growth and inclusion of small and medium enterprises within the economy.

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Financial Inclusion

Greater and convenient access to appropriate financial services.

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Our Shared Value approach is underpinned by the way we do business, in particular, enabling the active participation of our colleagues as a core component of our assets and expertise, delivering on our commitment to inclusive procurement, managing the direct impacts of our environmental footprint, and being transparent with our stakeholders in communicating and reporting on the value we create.

Collaboration is integral to our Shared Value approach and we engage like-minded organisations if we believe that solutions cannot be adequately addressed by our business alone.

For more information on our Citizenship approach and activities, please contact our team at:

For more information on our collaboration agreement with the Nelson Mandela Foundation, please click here.

Visit our blog to find out more.

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